Hitman Milestone Achieved

Hitman: World of Assassination Achieves Monumental Milestone of 75 Million Players

IO Interactive proudly announced that Hitman: World of Assassination has surpassed a remarkable 75 million players. This achievement solidifies its position as potentially the studio's most successful title to date. This impressive player count encompasses those who downloaded the free starter pack and those who accessed the game via Xbox Game Pass during its two-year tenure on the service.

It's important to note that World of Assassination isn't a single game, but a compilation of the latest Hitman trilogy. Following the release of Hitman 3, IO Interactive strategically bundled the three titles into one package, while still offering individual game purchases. This combined trilogy relaunched on PC and consoles in January 2023 and expanded to the Meta Quest 3 in September 2024.

On January 10th, IO Interactive celebrated this "monumental" achievement on Twitter, highlighting the studio's robust current business standing. While specific sales figures weren't disclosed, it's likely Hitman 3 significantly contributed to the overall player count, given its strong performance in key markets like the UK and faster recoupment of development costs compared to its predecessors.

Xbox Game Pass and Free Starter Pack Fuel Player Growth

The significant player base is largely attributed to the game's two-year availability on Xbox Game Pass (ending January 2024) and the readily available free starter pack introduced in 2021. Free demos for the first two trilogy entries also broadened the game's reach.

Hitman Franchise on Temporary Hiatus

While Hitman: World of Assassination continues to receive regular content updates (including Elusive Targets), IO Interactive's current focus on the franchise is limited. The studio is currently concentrating on two new projects: Project 007, a James Bond game in development since 2020, and Project Fantasy, a new IP announced in 2023 that explores a fantastical setting.