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Genshin Impact Mini Pop-Up: NYC Launch

Get ready, Genshin Impact fans! The adorable Genshin minini series is making its US debut in New York City this January! Discover the exciting merchandise and exclusive goodies awaiting you.Genshin Inazuma Mininis Arrive in NYCAdorable Inazuma Characters Await!The Genshin minini Line Friends Pop-Up
By Skylar
Mar 14,2025

Genshin Minini Pop-Up Store Coming to NYC

Get ready, Genshin Impact fans! The adorable Genshin minini series is making its US debut in New York City this January! Discover the exciting merchandise and exclusive goodies awaiting you.

Genshin Inazuma Mininis Arrive in NYC

Adorable Inazuma Characters Await!

The Genshin minini Line Friends Pop-Up Store opens its doors in New York City on January 22nd, gracing the Line Friends Square at the New York Times Square Store until February 2nd, 2025. This marks the first time the popular minini pop-up store has ventured to Western shores, following successful events in Japan and South Korea in 2024.

Collect your favorite Inazuma characters in miniature form! The pop-up store offers a delightful range of merchandise featuring Paimon, Raiden Shogun, Kamisato Ayaka, Kamisato Ayato, Yoimiya, Sangonomiya Kokomi, and Kaedehara Kazuha.

Genshin Minini Pop-Up Store Coming to NYC

Here's a sneak peek at the Inazuma Genshin minini product line:

  • Plush Doll ($25.95)
  • Plush Keyring ($15.95)
  • Figurine Keyring ($19.95)
  • Figurine ($21.95)
  • Collier Metal Keyring ($21.95)
  • Collier Portable Handheld Fan ($32.95)
  • Collier Metal Sticon Set ($21.95)
  • Collier Silicone Set ($15.95)
  • Phone Grip ($11.95)
  • Mouse Pad ($6.95)
  • Raiden Shogun Water Globe ($99.95)
  • Inazuma Gift Set ($59.95)
  • Inazuma 5-Tier Umbrella ($24.95)

Currently, these items are only available in-store, but an online release is planned for the future. Please note that the Plush Dolls and Plush Keyrings are in-store exclusives.

Genshin Impact x LINE FRIENDS: Expanded Collection

Genshin Minini Pop-Up Store Coming to NYC

Beyond the mininis, the pop-up store boasts a wider selection of Genshin Impact x Line Friends merchandise featuring characters like Alhaitham, Tighnari, Neuvilette, Xiangling, Xiao, Klee, Lynette, Albedo, Ganyu, and many more!

The regular Genshin Impact x Line Friends product line includes:

  • SD Phone Grip ($11.95)
  • SD Acrylic Keyring ($8.95)
  • Metal Mirror Keyring ($13.95)
  • SD Epoxy Sticker ($2.95)
  • Acrylic Magnet Set ($24.95)
  • Spiral Notebook ($5.95)
  • T-Shirts (M/L/XL) ($42.95)
  • 17oz Tumbler ($15.95)
  • Laptop Sleeve (13in: $42.95, 16in: $44.95)
  • Raiden Shogun Umbrella ($29.95)

Special gifts await with qualifying purchases:

  • Spend over $10: Receive a Genshin Impact Shopping Bag.
  • Spend over $40: Receive a Genshin minini Paimon Fan.
  • Spend over $80: Receive a random Inazuma Lenticular Photo Card (excluding Paimon).

Strike a Pose in the Photo Zone!

Genshin Minini Pop-Up Store Coming to NYC Image from Genshin Impact X (Twitter)

Don't forget to capture your visit at the dedicated POP-UP Photo Zone! Share your photos on Instagram with relevant hashtags and tag @linefriends_us for a chance to win a special in-game coupon containing 1050 Primogems, 20,000 Mora, 5 Hero's Wits, and 5 Refining Magic Minerals (limited stock available).

Line Friends US also teases a cosplay model photography event, with details to be announced soon.

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